DIAGNOSE NEED Chances are you recognized the need for an automated marketing solution after reading a variety of blog posts and attending trade shows that convinced you it’s an essential element to successful marketing for your company now and well into the future. Awesome. Congratulations! You’re officially in a better spot than the 76% of [...]

Inbound marketing is the hottest new thing these days. In addition to our traditional forms of outbound outreach, marketers today are creating more content than ever before and advertising and sharing this content for the ultimate goal of capturing new leads via a lead web form. As we all know, a decent percentage of these [...]

I recently was invited to attend an event, co-sponsored by our client, Oracle. It was a panel discussion (a live event, which is very rare these days) and the topic was shifts in the Selling/Buying model. With all the webinar “clutter” out there, it was refreshing to have a diverse expert panel discuss current trends [...]